Google Trends: Understanding the data.

Sourcing Google Trends data.



Google Trends analyses a sample of Google web searches to determine how many searches were done over a certain period of time.


For example, if you’re doing a story about the Zika virus and you want to see if there was a recent uptick in searches on the topic, select Past 90 days. Trends analyses a sample of all searches for Zika virus within those parameters.






 

Google Trends: Understanding the data.

Sourcing Google Trends data.



Google Trends analyses a sample of Google web searches to determine how many searches were done over a certain period of time.


For example, if you’re doing a story about the Zika virus and you want to see if there was a recent uptick in searches on the topic, select Past 90 days. Trends analyses a sample of all searches for Zika virus within those parameters.






 

Google Trends: Understanding the data.

Sourcing Google Trends data.



Google Trends analyses a sample of Google web searches to determine how many searches were done over a certain period of time.


For example, if you’re doing a story about the Zika virus and you want to see if there was a recent uptick in searches on the topic, select Past 90 days. Trends analyses a sample of all searches for Zika virus within those parameters.






 

Google Trends: Understanding the data.

Sourcing Google Trends data.



Google Trends analyses a sample of Google web searches to determine how many searches were done over a certain period of time.


For example, if you’re doing a story about the Zika virus and you want to see if there was a recent uptick in searches on the topic, select Past 90 days. Trends analyses a sample of all searches for Zika virus within those parameters.